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Service 06 · eCommerce

An online store is easy. A profitable one is engineering.

Thousands of Pakistani stores launch every year. Most die quietly, not from lack of effort, but from margins that never worked, suppliers who never delivered and ad spend that never came back.

Paying for an online order on a phone

AT A GLANCE

Fee model
Fixed audit, then project or retainer
Best for
Launching, or stuck below breakeven
Platforms
Shopify, WooCommerce and others

The problem

What goes wrong without a plan

Sourcing, pricing, platform, brand, fulfilment, service, acquisition and analytics. Get one wrong and the others cannot save you. A beautiful store with a broken margin just loses money faster as it grows.

We build all of it into one operation that makes money per order, rather than revenue on a dashboard.

Margins that never existed

Priced against competitors instead of costs. Every order loses money and volume makes it worse.

Supply chain collapse

One unreliable supplier takes your reviews, your ad spend and your reputation with it.

Ad dependency

Paid traffic with no SEO, email or retention underneath. Spend stops, sales stop.

Leaking checkout

Slow pages, clumsy mobile, limited payment options. You paid for the visit and lost it at the last step.

Profit per order

Does each order actually make you money?

Most store owners have never worked this out. Put in one product's numbers and see what is left after delivery, ads, returns and charges.

PKR
PKR
PKR
PKR
%
%

Example numbers are filled in. Change them to your own.

PROFIT PER DELIVERED ORDER

PKR 00% margin

After returns, you keep this on every order that is actually paid for.

Revenue
Product cost
Delivery
Ads
Returns loss
COD charges
Profit
Get a full store audit

The whole machine

Eight parts, tuned to work together

Fix one part in isolation and the problem moves somewhere else. We look at the whole chain, from supplier to repeat customer.

  1. SourcingSuppliers, samples and negotiated terms.
  2. PricingShipping, duties and returns costed in.
  3. PlatformShopify, WooCommerce or marketplace.
  4. Store and checkoutSpeed, mobile and payment options.
  5. Brand and packagingPositioning that justifies the price.
  6. MarketingSEO, social, email and paid ads.
  7. FulfilmentInventory, couriers and returns.
  8. AnalyticsUnit economics you can read weekly.

How an audit runs

  1. Numbers first

    Contribution margin per order, by product. Most stores have never calculated it and are shocked by the answer.

  2. Funnel review

    Traffic, conversion, cart abandonment, repeat rate. Where the money leaks and what each leak costs.

  3. Supply and fulfilment

    Sourcing costs, lead times, packaging, returns, delivery partners.

  4. The plan

    Prioritised by rupees recovered, not by what's easiest. Executed by us or your team.

Common questions

I have not launched yet. Can you help?

Yes. We help with product selection, sourcing, platform setup and the launch plan, so the store is profitable from the first order.

Shopify or WooCommerce?

It depends on your products, budget and team. We recommend after looking at your plans, not before.

How do I cut returned COD orders?

Order confirmation calls, clearer product pages, honest delivery times and the right courier mix all help. We look at your own return reasons first.

Do you run the ads too?

Yes, through our branding and marketing team, with the profit per order numbers as the target, not clicks or likes.

Can I sell my online store through Flippers?

Yes. Online stores are listed on our marketplace like any other business. Start with a valuation.

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