Service 06 · eCommerce
An online store is easy. A profitable one is engineering.
Thousands of Pakistani stores launch every year. Most die quietly, not from lack of effort, but from margins that never worked, suppliers who never delivered and ad spend that never came back.
AT A GLANCE
- Fee model
- Fixed audit, then project or retainer
- Best for
- Launching, or stuck below breakeven
- Platforms
- Shopify, WooCommerce and others
The problem
What goes wrong without a plan
Sourcing, pricing, platform, brand, fulfilment, service, acquisition and analytics. Get one wrong and the others cannot save you. A beautiful store with a broken margin just loses money faster as it grows.
We build all of it into one operation that makes money per order, rather than revenue on a dashboard.
Margins that never existed
Priced against competitors instead of costs. Every order loses money and volume makes it worse.
Supply chain collapse
One unreliable supplier takes your reviews, your ad spend and your reputation with it.
Ad dependency
Paid traffic with no SEO, email or retention underneath. Spend stops, sales stop.
Leaking checkout
Slow pages, clumsy mobile, limited payment options. You paid for the visit and lost it at the last step.
Profit per order
Does each order actually make you money?
Most store owners have never worked this out. Put in one product's numbers and see what is left after delivery, ads, returns and charges.
PROFIT PER DELIVERED ORDER
After returns, you keep this on every order that is actually paid for.
The whole machine
Eight parts, tuned to work together
Fix one part in isolation and the problem moves somewhere else. We look at the whole chain, from supplier to repeat customer.
- SourcingSuppliers, samples and negotiated terms.
- PricingShipping, duties and returns costed in.
- PlatformShopify, WooCommerce or marketplace.
- Store and checkoutSpeed, mobile and payment options.
- Brand and packagingPositioning that justifies the price.
- MarketingSEO, social, email and paid ads.
- FulfilmentInventory, couriers and returns.
- AnalyticsUnit economics you can read weekly.
How an audit runs
Numbers first
Contribution margin per order, by product. Most stores have never calculated it and are shocked by the answer.
Funnel review
Traffic, conversion, cart abandonment, repeat rate. Where the money leaks and what each leak costs.
Supply and fulfilment
Sourcing costs, lead times, packaging, returns, delivery partners.
The plan
Prioritised by rupees recovered, not by what's easiest. Executed by us or your team.
Common questions
I have not launched yet. Can you help?
Yes. We help with product selection, sourcing, platform setup and the launch plan, so the store is profitable from the first order.
Shopify or WooCommerce?
It depends on your products, budget and team. We recommend after looking at your plans, not before.
How do I cut returned COD orders?
Order confirmation calls, clearer product pages, honest delivery times and the right courier mix all help. We look at your own return reasons first.
Do you run the ads too?
Yes, through our branding and marketing team, with the profit per order numbers as the target, not clicks or likes.
Can I sell my online store through Flippers?
Yes. Online stores are listed on our marketplace like any other business. Start with a valuation.
Online businesses for sale