Service 03 · Valuation
Stop guessing what your business is worth.
Most owners undersell. A few overprice and sit unsold for a year while the business quietly declines beneath them. Both mistakes come from the same place: a number pulled out of the air.
AT A GLANCE
- Fee
- Fixed, see service pricing
- You provide
- Three years of financials, lease, asset list
- You receive
- Written report with value range and workings
Our method
Valued the way buyers actually assess it
Not a rule of thumb someone repeated at a wedding, and not a number designed to flatter you into signing a brokerage contract. Three lenses, one defensible range.
Earnings
What the business earns for its owner each year, cleaned of one off items and personal expenses.
Assets
Equipment, stock, fit out and lease value, at what a buyer would actually pay for them.
Market
What similar businesses in your sector and your city have really changed hands for.
The report shows every assumption, so it holds up when a buyer's accountant goes through it line by line, which is the only test that matters.
When owners need one
Selling the business
Raising investment
Buying out a partner
Bank or institutional financing
Legal disputes and settlements
Simply knowing where you standRough value estimator
Get a ballpark in thirty seconds
Enter your average monthly profit and a few details. You get an indicative range, the kind of number a buyer would start from.
INDICATIVE VALUE RANGE
Based on 0x annual profit, adjusted for age and records.
A rough guide using broad market multiples, not a valuation. Location, lease, growth and risk can move the real number a lot.
The deliverable
What's inside the report
- 01
Financial analysis
Three years normalised, with owner benefits and one off items adjusted out so the earnings reflect the business, not the household.
- 02
Method and workings
Every calculation shown. Nothing you can't explain to a buyer, a banker or a judge.
- 03
Market comparables
What comparable businesses in your sector and city have actually changed hands for.
- 04
Value range
A realistic floor, a target and a stretch, with the conditions attached to each.
- 05
Value drivers
The specific changes that would lift the number, and roughly by how much.
- 06
Risk notes
What a buyer will challenge, so you're not hearing it for the first time across the table.
How a valuation runs
Free call
Fifteen minutes on why you need the number and what it will be used for.
Documents
Three years of financials, the lease, an asset list and any loans or liabilities.
Analysis
We normalise the accounts, test the assumptions and pull market comparables.
Report
A written report with the value range, every workings and the risks a buyer will raise.
Walkthrough
We take you through the number so you can defend it in any room.
Common questions
My records are incomplete. Can you still value it?
Yes. We work with what exists and show clearly where missing records reduce the value, so you know exactly what to fix.
Is the estimator on this page a valuation?
No. It uses broad market multiples to give you a ballpark. A real valuation looks at your actual accounts, location, lease and risks.
Can I use the report with a bank?
Yes. The method and workings are shown in full so banks, investors and courts can follow them.
Will you try to sell me brokerage afterwards?
Only if you ask. The valuation stands on its own, and sometimes the right answer is not to sell yet.
How much does it cost?
A fixed fee, published on our service pricing page.
Buyer I’m interested in buying a business
Seller I want to sell my business
Broker I am an intermediary / business broker